Creative DSM Marketing Blog

Whether you’re here for DIY marketing tips, or to learn more about what we do as an outsourced marketing agency, you’re in the right place!

Navigating the World of Social Media Advertising: Dos and Don'ts
Abbey Van Wyngarden Abbey Van Wyngarden

Navigating the World of Social Media Advertising: Dos and Don'ts

Social media has become an indispensable part of the modern marketing landscape, offering unparalleled opportunities for brands to connect with their target audiences. However, navigating the world of social media advertising requires a strategic approach to ensure success. In this blog post, we'll explore some essential dos and don'ts to help marketers make the most of their social media advertising efforts.

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The Future of Digital Advertising: Predictions and Insights
Abbey Van Wyngarden Abbey Van Wyngarden

The Future of Digital Advertising: Predictions and Insights

In an era where technology evolves rapidly and consumer behavior continues to shift, the landscape of digital advertising is in a constant state of flux. To stay ahead of the curve and remain competitive, marketers must anticipate future trends and adapt their strategies accordingly. In this blog post, we'll delve into some key predictions and insights for the future of digital advertising.

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Why Tracking Your Analytics Matters
Abbey Van Wyngarden Abbey Van Wyngarden

Why Tracking Your Analytics Matters

Tracking analytics provides valuable insights into consumer behavior, campaign effectiveness, and overall business performance. Without this data, you're essentially operating blindfolded, unable to gauge the impact of your marketing initiatives or identify areas for improvement.

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Harnessing the Power of Video in Digital Marketing
Abbey Van Wyngarden Abbey Van Wyngarden

Harnessing the Power of Video in Digital Marketing

With attention spans shrinking and competition fiercer than ever, businesses must adapt their strategies to captivate audiences effectively. One of the most powerful tools at their disposal is video content. From websites to social media platforms, integrating video into marketing endeavors yields a plethora of benefits.

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Jumpstarting Your Business Marketing in 2024
Abbey Van Wyngarden Abbey Van Wyngarden

Jumpstarting Your Business Marketing in 2024

In the ever-evolving landscape of digital and social marketing, staying ahead of the curve is essential. In this blog, we'll delve into actionable strategies to jumpstart your business's marketing and make 2024 a year of unprecedented growth.

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Navigating the Digital Landscape: Web Design and Digital Marketing in Iowa
Abbey Van Wyngarden Abbey Van Wyngarden

Navigating the Digital Landscape: Web Design and Digital Marketing in Iowa

Iowa might be known for its picturesque landscapes, friendly communities, and rich agriculture, but don't let that fool you - it's also a hub for some remarkable digital innovation. The Hawkeye State is home to a thriving tech scene, where talented web designers, digital marketers, and creative minds come together to shape the digital landscape.

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The Power of SEO: A Comprehensive Guide to Implementation and Best Practices
Abbey Van Wyngarden Abbey Van Wyngarden

The Power of SEO: A Comprehensive Guide to Implementation and Best Practices

SEO is an ongoing process that requires dedication and adaptation to stay ahead of the competition. By understanding the basics, implementing SEO within your company, and adhering to best practices, you can enhance your online presence, attract more organic traffic, and ultimately drive the success of your business in the digital realm.

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The Power of Optimizing Photos Within Your Website
Abbey Van Wyngarden Abbey Van Wyngarden

The Power of Optimizing Photos Within Your Website

A website is often the first point of contact between a business and its potential customers. First impressions matter, and a well-optimized website is the key to making that first impression a positive one. One often overlooked aspect of website optimization is image optimization.

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5 Tips for Measuring Social Media ROI: Metrics that Truly Matter
Abbey Van Wyngarden Abbey Van Wyngarden

5 Tips for Measuring Social Media ROI: Metrics that Truly Matter

In today's digital landscape, where social media reigns supreme, measuring the return on investment (ROI) of your social media campaigns is paramount. However, amidst the sea of metrics available, it's crucial to focus on those that truly reflect the success of your efforts.

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The Art of Content Curation: Engaging Your Audience on Social Media
Abbey Van Wyngarden Abbey Van Wyngarden

The Art of Content Curation: Engaging Your Audience on Social Media

When you find yourself struggling to generate fresh ideas, content curation can come to the rescue. Curating content allows you to leverage existing resources to create meaningful posts that resonate with your audience. In this blog, we'll explore the top three ways to curate content that relates to your audience, helping you maintain an active and engaging social media presence.

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The Evolution of Social Media: A Decade of Transformative Changes
Abbey Van Wyngarden Abbey Van Wyngarden

The Evolution of Social Media: A Decade of Transformative Changes

Over the past decade, social media platforms have undergone remarkable transformations, revolutionizing the way individuals, businesses, and communities interact online. From the rise of visual content to the prevalence of user-generated narratives, this article delves into the key changes that have defined social media in recent years.

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Unleashing the Power of Digital Marketing: Essential Tools for Success
Abbey Van Wyngarden Abbey Van Wyngarden

Unleashing the Power of Digital Marketing: Essential Tools for Success

As the digital realm expands and evolves, marketers must leverage the right tools to effectively engage their target audience, maximize brand visibility, and drive sustainable growth. We will explore a curated list of powerful tools that can supercharge your marketing efforts and help you stay ahead of the game.

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Utilizing TikTok & Video Content Within Your Business
Abbey Van Wyngarden Abbey Van Wyngarden

Utilizing TikTok & Video Content Within Your Business

With its ability to captivate, engage, and reach millions of users, TikTok has emerged as a game-changer in the realm of video content marketing. But what exactly makes TikTok and video content so influential? And how can businesses leverage these platforms to their advantage?

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How Can I Become a Social Media Marketing Pro?
Abbey Van Wyngarden Abbey Van Wyngarden

How Can I Become a Social Media Marketing Pro?

The benefits of social media marketing are vast. It helps build brand awareness, increases visibility and reach, and provides an affordable alternative to traditional advertising. Follow along to learn more!

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